Hey there, I'm Alex 👋

Hey there, I'm Alex 👋

I help SaaS companies and customers understand each other 🤝

  • Marketing software products that improve users' working lives and change the way companies are built is my profession and my passion ❤️
  • At Catalant Technologies, I helped build a product marketing team from the ground up and introduced a brand new B2B SaaS category to the Fortune 500 📣
  • At Dorm Room Fund, I led a nine-person team of marketers, engineers, and designers to revamp the fund's brand identity and boost investment pitch applications by 42% 📈
  • At OpenView Venture Partners, I analyzed data on over 1,300 of the world's leading B2B SaaS companies to find the best future investment verticals 👀
  • At the Tuck School of Business at Dartmouth, I've written two deep-dive books about the future of B2B product marketing and SaaS product strategy 📚

Selected Work

Sales & Marketing Collateral

Product Demos

Ebooks & SaaS Industry Research

Landing Pages & Team Projects